We were proud to take over the distribution of Hallmark Cards Australia in September of 2014. Hallmark gives us access to a fantastic range of cards, both contemporary and traditional, but always a favourite with customers.
Through Hallmark we also have access to a strong licencing programme, with 7 of the top 10 most popular licensed properties being available. This includes Disney, Marvel, Star Wars and more.
One of our best sellers is the extremely popular itty bittys® range of collectable licensed characters. These charming stuffed toys make the perfect gifts, and great impulse buys. A huge following has sprung up around these products internationally, and their collectable nature, tied in with major movie releases, makes them a popular product all year round.
Another collectable with a huge international following is the artist-created Hallmark Keepsakes range of Christmas ornaments. With a Collector's Club dating back to 1987, Hallmark Keepsakes also bank on their tie-ins with recognisable licensed characters. With annual refreshes of designs to drive sales and the desire to collect, these products are among our most popular Christmas designs.